YouTube channel research is the best way for a creator to know how their content, progress, and strategy stack up against other creators in their Niche. Whether you're a long-time user or just starting out, this new addition aims to enhance productivity and provide seamless solutions to everyday challenges in your creator workflow. In this article, we'll answer FAQs, so you can make the most of everything Channel and Niche Insights has to offer.
Who has access?
- Paid users will have access with limitations to Pro and Star license holders:
- Pro and Star license holders can add any number of competitors to their niche but will see a partial view of the Relative Growth Analysis Chart
- Legend and Enterprise have total access
- Free users will not have access to this new feature. If you’re interested in purchasing a Legend license for full access, please visit our Pricing Page - tubebuddy.com/pricing
How does it work with channel managers?
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Channel managers can view the channel's niche and can add or remove content from it as needed. All users assigned to the channel will be able to see the niche updates made by any user.
Where is it located, how do I find it?
- Channel and Niche Insights can be found on any channel or video page in YouTube. On the right side of your screen, there is a teal tab that opens a Toolbox. If it’s your first time using this tool, look for a pulse on the TubeBuddy logo on the tab on the right-hand side of the screen.
- Access our newest feature addition - Niche Insights on the toolbox on the YouTube home page:
Why is it helpful to add channels to a niche?
- We recommend adding 10-20 channels to your niche. The more channels in your niche that you track (i.e. add to your niche), the better our analysis will be about how your niche is growing relative to the channels you are researching and relative to your performance.
- The Niche Insights Leaderboard displays your ranking among the channels you've added to your niche. You can sort the leaderboard by metrics like views, subscribers, and more.
How are the growth rates calculated?
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Views Growth: (Total Current Views - Total Views 30 Days Ago) / Total Views 30 Days Ago
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Subscriber Growth: (Total Current Subscribers - Total Subscribers 30 Days Ago) / Total Subscribers 30 Days Ago
This growth calculation based on views is used to calculate the median growth rate for the niche, your channel, and for the channel you are reviewing. We then compare the channel you are reviewing against the median growth rate of the niche, and you. We do the same process for the growth calculation for subscribers and comparison against the niche and your channel.
Does it have short-form or live-stream videos in its metrics or features?
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Unfortunately, not at this time.
Is there a limit to how many people I can add to Niche
- No
How does this feature compare to competitor scorecard?
- TubeBuddy has several tools to help you analyze other channels. Channel Insights & Niche Leaderboard help Creators while they are researching on YouTube. They give you valuable insights and information while you are in flow, helping you to adjust your content strategy while you’re working on YouTube.
Check out our tools page for more information - https://www.tubebuddy.com/tools/channel-insights